Start with a free audit. Pay when monitoring becomes part of the workflow.
The free audit requires no account and returns a GEO score with actionable recommendations. Paid plans add continuity: monitoring, score history, alerts, exports, and team workflows.
Free
Single-URL audit, no account.
Pro
$19/month founding price.
Studio
Multi-site monitoring and exports.
The web audit and CLI are MIT-licensed and will always remain free. No trial periods. No credit card required for the Free plan.
Score history
87 ▲ +35 / 9 weeks
Free
Audit once, learn what to fix.
Pro
Track one domain weekly.
Studio
Run a portfolio daily.
Agency
Add team and bulk workflows.
Plans
Founding price for early members — locked for life while your subscription stays active.
Single-URL audit with a full GEO score, top recommendations, and partial category breakdown. No account required.
- 5 audits per day
- GEO score 0–100
- Partial report — 3 of 8 categories
- Top 3 recommendations
- CLI (MIT, unlimited)
Full reports, weekly monitoring for one domain, score history, and regression alerts. For developers and consultants managing one site.
- Unlimited audits
- Full 8-category GEO report
- 1 domain — weekly monitoring
- 30-audit score history
- Regression alerts (±5 points)
- PDF export
- API access (Bearer token)
AI citation tracking, multi-site daily monitoring, unbranded PDF exports, and competitor comparison. For consultants and agencies managing a portfolio.
- Everything in Pro
- AI citation tracking — 5 automated checks/day (Perplexity)
- 15 domains — daily monitoring
- 12-month score history
- Unbranded PDF export (removes GeoReady footer and badge)
- Custom-logo white-label: roadmap
- Competitor comparison
- Batch audit — 50 URLs
- Priority support
Team workspace, 50-domain daily portfolio monitoring, AI answer snapshots, and unlimited batch audits.
- Everything in Studio
- 50 domains — daily monitoring
- 24-month score history
- Team workspace (owner / editor / viewer)
- Unlimited batch audits
- AI answer snapshots (Perplexity automated; ChatGPT and Google via manual paste)
- Citation quality scoring
SLA, dedicated account manager, on-premise deployment, hourly monitoring, and custom integrations.
- Everything in Agency
- Unlimited domains
- Hourly monitoring
- SLA
- On-premise deployment
- Webhooks / Slack / CMS integrations
- Dedicated account manager
- Custom onboarding
Free vs Pro — what changes
The free audit is a single-URL, point-in-time snapshot. Pro turns it into an ongoing signal.
- ✓ Full GEO score (0–100) for any public URL
- ✓ 3 of 8 category breakdowns (robots, meta, signals)
- ✓ Top 3 actionable recommendations
- ✓ Up to 5 audits per day, no account needed
- ✓ CLI unlimited via pip (MIT license, forever)
- + Full 8-category report (all signals, all categories)
- + Weekly monitoring — score tracked automatically
- + Score history — 30 audits, see trends over time
- + Regression alerts — notified when score drops ≥5 points
- + PDF export + API access (Bearer token)
Why not a traditional SEO tool?
SEO tools measure ranking signals. GEO Optimizer measures citation signals — a different question entirely.
Ranking vs. being cited
Traditional SEO predicts whether Google ranks your page. GEO predicts whether ChatGPT, Perplexity, or Claude cites your content in an answer. These are correlated but not the same.
Different signal set
GEO audits llms.txt, ai.txt, JSON-LD depth, factual density, brand entity coherence, and AI-crawler permissions — signals that SEO tools don't surface.
Research-backed scoring
Scoring weights are grounded in Princeton KDD 2024 and AutoGEO ICLR 2026 research on what actually influences AI search retrieval.
Open source and auditable
Every scoring rule is readable in the public repository. No black box — you can audit the auditor.
Forward-looking signals
llms.txt and ai.txt are emerging standards. GEO tracks adoption curves and updates scoring weights as the AI search landscape evolves.
Complements, doesn't replace
Use GEO Optimizer alongside your existing SEO tooling. A strong GEO score makes a well-ranked page more likely to be cited by AI assistants.
Feature comparison
Items marked "roadmap" are planned and not yet available. Everything else is live today.
| Feature | Free | Pro | Studio | Agency |
|---|---|---|---|---|
| GEO score (0–100) | ✓ | ✓ | ✓ | ✓ |
| Partial report (3/8) | ✓ | — | — | — |
| Full 8-category report | — | ✓ | ✓ | ✓ |
| Audits per day | 5 | ∞ | ∞ | ∞ |
| Domain monitoring | — | 1 / week | 15 / day | 50 / day |
| Score history | — | 30 audits | 12 months | 24 months |
| Regression alerts | — | ✓ | ✓ | ✓ |
| PDF export | — | ✓ | ✓ | ✓ |
| Unbranded PDF export | — | — | ✓ | ✓ |
| Custom-logo white-label | — | — | roadmap | roadmap |
| Competitor comparison | — | — | ✓ | ✓ |
| Bulk audit | — | — | 50 URLs | ∞ |
| Team workspace | — | — | — | ✓ |
| AI search snapshots | — | — | 5 runs/day | ✓ |
| API access | — | ✓ | ✓ | ✓ |
| CLI (MIT) | ✓ | ✓ | ✓ | ✓ |
Frequently asked questions
Is the free audit really free?
Yes. The web audit requires no account, no credit card, and no signup. You get a full GEO score and three category breakdowns immediately. The CLI is MIT-licensed and free to use without limits.
Do I need to register to use the free audit?
No. Just enter a URL and run the audit. Email capture is optional and only used to unlock the full 8-category report.
What does Pro add that Free does not?
Pro adds continuity. The free audit is a one-shot snapshot. Pro monitors your domain weekly, tracks score history over time, and sends alerts when your GEO score drops. It also includes PDF export and API access.
Are paid plans available right now?
Yes. Pick a plan, create an account, and pay — your subscription is active immediately. No sales call, no waitlist. Payments are processed securely by Stripe.
What is the founding price?
The current prices are a founding rate for early members. They are locked for the life of the subscription as long as it stays active. The public list price will be higher later.
Will the CLI remain open source?
Yes. The CLI (geo-optimizer-skill on PyPI) is MIT-licensed and will remain free forever. SaaS plans add server-side continuity features the CLI cannot provide on its own.
Is there a free trial for paid plans?
There is no time-limited trial. The Free plan is the permanent baseline — it returns real audit results without commitment. Paid plans add monitoring and team features on top.
Can I cancel at any time?
Yes. You can cancel from your account settings at any time, with no lock-in or penalties.
Founding price open
Start with a free audit. Upgrade when you are ready.
No account required for the audit. Paid plans are live now at a founding price, locked for life while your subscription stays active. Cancel anytime.